Business Vision
To enable business owners to gain more freedom, through expert advice at every stage of their journey we aim to look after our clients, colleagues and the wider community and will always promote sustainable business practices.
I’m Bob,
founder and CEO at Insight FD.
My number one job is to listen to you; I want to understand you, your values and your goals & aspirations, and then get right under the skin of your business.
As a CIMA-qualified finance director, I analyse your finances to help your business grow sustainably. I help you to understand your numbers to meet KPIs, prepare realistic forecasts and maximise your profits in line with your goals.
I’ve worked across multiple sectors throughout my career, from construction, retail services, manufacturing and the service sector. I have advised everyone from sole-traders, start-up & multi-million turnover businesses and, although I am an accountant by background & training, my advice covers all commercial aspects of running a business. I carry out systems reviews & implement profit improvement programmes.
I try to lead by example: I love my work, but I also believe in maintaining a healthy work / life balance, making time for family, friends, theatre, movies, wood turning and running.
Client Feedback
As a business advisor, Bob has been an excellent and insightful source of knowledge on areas ranging from the strategic to the nitty gritty – all delivered in a very personable manner. I can wholeheartedly recommend the benefits his outside perspective will bring to your business.
Latest News
Employee Ownership Trusts: A Succession Route That Can Work for Founders and Employees
Employee Ownership Trusts can offer founders a practical succession planning route and employees a meaningful stake in the business.
Client feedback: Joslin Rhodes Lifestyle Planning Ltd
Bob Evans at Insight-FD provides invaluable support to Joslin Rhodes in his capacity as a Fractional CFO working closely with Leadership Team.
EIS & SEIS Schemes
Here at Insight FD, we find that raising finance can be one of the most challenging yet fundamental aspects in securing a business’ future. Equity investment can be a useful route & SEIS and EIS are really effective schemes for entrepreneurs and growing...
Client Feedback
Bob and Insight-FD were a great help with forecasting and testing our financials to support our successful round of fundraising recently. They made a point of really understanding our business & that was a great help in generating a robust and plausible report.
What can a Fractional CFO do for your business?
Flexibility THAT WORKS AROUND YOUR BUSINESS
Outsourced Fractional CFO services are flexible in nature, so you can have an experienced advisor on hand whenever you need support as your business grows.
Technically Strong Professionals
Insight FD only employ the best professionals. With extensive expertise in management information skills & essential financial practices, we have significant experience in growing & turning around businesses at Director level.
Exceptional Value for Money
Scale your services to suit your business & benefit from high-level financial reporting & forecasting services to support your business growth without the cost of a full-time Fractional CFO salary.
Objectivity
We look at things from an unbiased perspective, bringing an independent & objective viewpoint to your financial management.
Growth Opportunities
Outsourcing your Fractional CFO services allows you the opportunity to focus on revenue-boosting areas of your business
Cash Flow Management
We advise on company cash flow planning, working capital cycles & assistance with business financing to ensure that your business avoids any shortfall in cash.
